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연구보고서, 청암의 대한 연구관련 논문, 학술서

연구도서

연구도서
The steel king: The story of T.J. Park
  • 출판사
  • Simon & Schuster
  • 저자
  • K.K. Seo
  • ISBN
  • 978-0536003492
  • 발행일
  • 1997년 1월 1일
책소개
Story of how Pohang Iron and Steel Co. (POSCO), an upstart Korean company, built the second largest integrated steel mill in the world. The legendary figure who is responsible for this enormous success is T J Park, founder and former Chariman of POSCO.

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저자소개
Professor Seo was born in Korea and came to America in the early 1950s as a student.
He has been with the University of Hawaii ant Manoa since receiving his Ph.D. in Economics from the University of Cincinnati in 1960. He is an expert on Asian management practices and specializes in the areas of financial economics. He has been a guest lecturer of many universities including Beijing, Columbia, Indonesia and Korea Universities, as well as several universities in Brazil, Argentina, Chile, Vietnam, Japan and various other locations. For the last twelve years, he has conducted an internationally known UH-Asian business field study for MBA and faculty. He has researched over 300 Asian corporations and interviewed countless business executives.
He is the author of several books and many articles and monographs in Asian business and business/economic fields.
In 1992, Professor Seo was invited to POSCO to speak at a short seminar and then to conduct a feasibility study of investment opportunities in Southeast Asian countries. Impressed with POSCO management and performance and feeling business executives everywhere could profit from the lessons of this upstart Korean steel company, Professor Seo undertook the preparation of this book about POSCO's management, strategies and secrets to success.

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목차
  • Introduction
  • The Graveside Report
  • Sawdust
  • Two Parks' Relationship
  • Japan Connections
  • Principles for Sound Business
  • No Money, No Steel
  • New Hope for Steel
  • Faith in the Future
  • Rejection
  • Sacred money
  • Persuasion
  • Controlling Destiny
  • Ants to the Picnic
  • The Price of a Miracle
  • Delivering a Miracle
  • Pohang Works Continues
  • Kwangyang Works: The Second Site
  • Agonies and Achievements
  • Epilogue
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